Included with every new Toyota lease or purchase.
$28,755
Starting MSRP
as shown $28,550
Â
57/56
Estimated
MPG
MPG
Â
See why every lifestyle fits a Prius
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Electronic On-Demand All-Wheel Drive (AWD)Get peace of mind in less than perfect weather. Dedicated electric drive motors automatically provide
power to the rear wheels when Priusâ available Electronic On-Demand All-Wheel Drive (AWD) senses
slipping. When extra traction isnât required, power will continue to be sent to the front wheels.
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Hybrid EfficiencyPriusâ Hybrid Synergy DriveÂŽ system continues with great efficiency. With up to a 57 EPA-estimated combined mpg rating, Prius encourages you to go farther than you thought possible.
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Wireless Apple CarPlayÂŽBring along a familiar interface. With Prius' wireless Apple CarPlayÂŽ compatibility, you can use your compatible iPhoneÂŽ with the multimedia system to get directions, make calls send and receive messages, and listen to music, all while staying focused behind the wheel.
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60/40 Split Fold-Down Rear SeatsFold down either side of Priusâ 60/40 rear seats to adapt to what youâve got. Fold them both down to maximize space, and you'll be surprised at how much you can bring along for the ride.
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Safe Exit AlertBy using radar sensors inside the rear bumper, Safe Exit Alert (SEA) helps detect approaching vehicles from the rear. If the system determines that there may be a collision with a door opening, it will provide an audible alert, as well as a visual alert that will appear on the side mirrors.
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Advanced ParkTo assist with parallel parking or backing into a parking space, available Advanced Park is
ready with the touch of a button. This hands-free parking system uses cameras and sensors to provide steering, braking, acceleration and gear changes, to help you get into that perfect spot.
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Blind Spot Monitor with Rear Cross-Traffic AlertBlind Spot Monitor (BSM) warns you when a vehicle in the next lane enters Priusâ blind spot on
either side. When youâre in reverse, Rear Cross-Traffic Alert (RCTA) helps detect vehicles approaching from either side, warning you with side mirror indicators and an audio tone.
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Panoramic View MonitorPriusâ available Panoramic View Monitor (PVM) helps you check your surroundings for hazards. It uses four cameras, one on each side of the vehicle, to display a panoramic view on the touchscreen display.
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Qi Wireless Charging and USB PortsSimply place your Qi-compatible device in the charging slot to wirelessly charge up while on the go.
And for more versatility and added convenience, Prius comes with six USB-C ports so you can connect and power up a variety of devices.
Toyota Prius Offers
Offer
Select a hybrid model above
Toyota Prius Hybrid Advantage
Genuine Toyota Accessories
Toyota Prius Accessories
Enhance the dramatic style and performance of your new Prius. Genuine Toyota Accessories add a personal touch while increasing the functionality of your vehicle. Built without compromise to Toyotaâs exacting standards for quality, fit and finish. They are the only accessories designed and manufactured by Toyota engineers.
Our no cost maintenance plan
Every new Toyota comes a maintenance plan that covers normal factory scheduled maintenance for 2 years or 25,000 miles, whichever comes first.
Awards
2025 Top Safety Pick+
2025 Toyota Prius is an Insurance Institute for Highway Safety TSP+
2024 World Car Design of the Year
The 2024 Toyota Prius Wins World Car Design of the Year by World Car Awards
2024 Best Buy Award
2024 Toyota Prius Is a Kelley Blue Book KBB.com Best Buy
2024 Car of the year
Toyota Prius: MotorTrendâs 2024 Car of the YearÂŽ
2024 North American Car of the Yearâ˘
Toyota Prius Is the 2024 North American Car of the Yearâ˘
2024 Car and Driver 10Best
Toyota Prius Was Named to Car and Driver's 10Best List for 2024
Best Vehicle
Toyota Prius Is an HMPA's 2024 Best Vehicle
Top Rated Award
2024 Toyota Prius is a Edmunds Top Rated Award winner
Discover the 2026 Toyota Prius â Efficient, Connected & SafetyâFirst Hybrid
Experience stateâofâtheâart hybrid performance with Toyotaâs industryâleading fuel economy , advanced connectivity, comfort, and uncompromising safety.
Top Features of the 2026 Toyota Prius:
- Fifthâgeneration Toyota Hybrid System + 2.0âliter gas engine, delivering 194âŻhp and combined fuel economy up to 57âŻMPG or 54âŻMPG
- Electronic OnâDemand AllâWheel Drive for improved grip and stability without penalizing efficiency
- Toyota Safety Sense 3.0 standard, including PreâCollision System with Pedestrian Detection, FullâSpeed Dynamic Radar Cruise Control, Lane Tracing Assist, Road Sign Assist, Automatic High Beams, and Proactive Driving Assist
- Toyota Audio Multimedia system with touchscreen, supporting wireless Apple CarPlay and Android Auto , OTA updates, dualâBluetooth, voice activation with âHey Toyotaâ, cloud navigation, Destination Assist, and Google POI integration
- Optional JBLÂŽ Premium Audio system with eight speakers and ClariâFiÂŽ technology for richer sound quality
- Drive Connect intelligence offering Intelligent Assistant, Cloud Navigation, live agent Destination Assist, and OTA updates
- 3 drive modes: Normal, Eco, and Sport to match driving needsâbalancing performance, efficiency, or a blend of both
- Convenience & parking aids like Blind Spot Monitor with Rear CrossâTraffic Alert, Safe Exit Alert, available Panoramic View Monitor, and available Advanced Park handsâfree parking
Connected Services
Our available suite of Connected Services provides added convenience and peace of mind.
Safety ConnectÂŽEmergency SOS assistance and 24/7 Toyota Roadside Assistance.
Destination Assist24/7 live agent assistance to locate your next destination.
Wi-Fi ConnectTurn your Toyota into a hotspot with 4G connectivity.
Remote ConnectStart, lock/unlock your doors and more, using your compatible smart device.
Service ConnectGet personalized maintenance updates and vehicle health reports.
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